I can always tell when Liz wants to assign me to a mundane, thinkless, boring task. She says, with a small grin, "Yeah... Good luck with that," and I know. I am about to feel large amounts of mindless boredom.
The task today, aside from re-editing my Banned Books PR, involved sorting through "I'd like more information about Frostburg State University" cards. I placed the cards into different piles including "'friends/family,' 'internet search,' 'guidance counselor,' 'newspaper/radio ad,' and 'other,'" depending on what the prospective student had checked off.
Although I sat dreaming of chai lattes for the majority of my time sorting, I understood the importance of sorting the cards. For media and marketing purposes, it is important for FSU to have a record of where potential students are hearing of the school. If none of the students checked off "internet," then FSU will be aware that we need to up our marketing on the internet.
While the task was boring, I got it. I knew how imperative it was to the school to have the correct information regarding marketing. Bringing in new students is just as important as knowing about current students.
The task today, aside from re-editing my Banned Books PR, involved sorting through "I'd like more information about Frostburg State University" cards. I placed the cards into different piles including "'friends/family,' 'internet search,' 'guidance counselor,' 'newspaper/radio ad,' and 'other,'" depending on what the prospective student had checked off.
Although I sat dreaming of chai lattes for the majority of my time sorting, I understood the importance of sorting the cards. For media and marketing purposes, it is important for FSU to have a record of where potential students are hearing of the school. If none of the students checked off "internet," then FSU will be aware that we need to up our marketing on the internet.
While the task was boring, I got it. I knew how imperative it was to the school to have the correct information regarding marketing. Bringing in new students is just as important as knowing about current students.
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